Planning Workshops
We prefer to operate a ‘workshop’ approach for our planning services. This harnesses input from all relevant parties in a time efficient manner, focuses your team to think about the change you want to create and ensures they are involved in the planning process to encourage ‘ownership’ of the project.
Planning workshops are particularly effective for:
- New Divisional Directors or CEOs developing new strategies
- Annual marketing plan preparation
- New Product launch co-ordination
- Brand extension planning
- New market entrants
The structure of a workshop is tailored to your business and project.
Our methodology is to use a giant wall planner to help the whole team visualise the task ahead.
- The morning morning is mostly taken up with brainstorming and structured idea capture on the wall planner.
- Applying a range of ‘realism’ filters (cost, timing, effort) throughout the afternoon thoroughly tests each task and highlights the interlinks within the plan to create a critical path through the year.
- This structured facilitation ensures the plan derived by the end of the day is achievable within budget and is not just a wish list.
We provide you with working notes output after a few days and completed reports to an agreed schedule.