Research Capabilities

Luxury Insight

We specialise in luxury goods research and providing insight into affluent consumer behaviour:

  • Luxury brand research
  • Luxury brand tracking (awareness, perception & preference)
  • Advertising & Sponsorship effectiveness
  • Affluent consumer insight
  • Customer satisfaction & loyalty measurement
  • CRM programme effectiveness assessment
  • Quantiative and Qualitative research
  • B-2-B as well as Consumer research

We can also assist you with:

  • Purchase trends in the luxury sector
  • Market share estimates
  • New product launch assessments