Watches & Jewellery

We are passionate about the luxury timepiece sector, both men & women’s segments. As a separate and distinct category, with unique customer experience expectations and distribution challenges, we cover the following topics in our research studies and consulting projects:

• Brand & product ownership
• Brand awareness, perception & preference
• Advertising awareness, recall and effectiveness
• Celebrity endorsement effectiveness
• Purchase location (Australia, Duty-Free, Overseas)
• Shopping preference (Boutique, Dept. Store, Online)
• Store Experience & Customer Experience ratings
• Customer Engagement (future loyalty)
• and much more

We cover a relevant selection of the above topics for the luxury and bespoke Jewellery manufacturers and to ensure a more complete picture for the retail channel of joint timepiece/jewellery retailers.