Fashion & Accessories

The traditional luxury goods category is one we cover in-depth within our research studies:

Segments

  • Women’s fashion
  • Men’s fashion
  • Leathergoods
  • Accessories

Topics

  • Brand & product ownership
  • Brand awareness, perception & preference
  • Advertising awareness, recall and effectiveness
  • Celebrity endorsement effectiveness
  • Purchase location (Australia, Duty-Free, Overseas)
  • Shopping preference (Boutique, Dept. Store, Online)
  • Store Experience & Customer Experience ratings
  • Customer Engagement (loyalty)
  • and much more